Secutity seal lifts Opodo sales

Opodo, the online travel agencysaw its sales growing up for about 10% in one week after the lay out of secured seal on their payment page.
They realised that the security for payment online is the most important need for e-customers. There is already a seal named paypal that you can find on EBAY for example. I think it's one of the reason why some people don't buy things (travels or goods) on internet.

http://www.hotelmarketing.com/index.php/content/article/061123_security_seal_lifts_opodo_sales/

An early look a the hotel of tomorrow

When you go to an hotel nowadays, you probably know what facilities you will find in; flat - screen televisions, wall - to - wall WIFI... The "hotel of tomorrow", the new idea of hotel is based on imagination and initiative. Actually, they want to offer new facilities that haven't been provide yet.

For example, you will find in this hotel a screen where you would be able to choose your room as you can select your ailine seats at the chek in. You can also adjust the temperature, the rate of humidity and the lights of your room depending on your needs.

I think it's a good idea to update facilities in hotels, because clients go to hotels by habits, they don't expect amazing things in there.

I think this kind of facilities will attract lot of customers because the basis of the human race is curiosity.

http://www.hotelmarketing.com/index.php/content/article/061129_an_early_look_at_the_hotel_of_tomorrow/